We make minimalist essentials for everyday skincare gripes, created by someone who gets it.

The Established was born out of founder Essence Iman's own personal body care gripes. Since her youth, Essence has struggled with Keratosis Pilaris-- a pesky skin condition that caused dry rough patches and tiny raised bumps behind her arms and legs. In response to a lack of options that successfully targeted overlooked skincare gripes, Essence started researching and developing her own formulations and launched The Established with just a modest $200 to get started. Our high-performing personal care products are cleanly crafted with high-performing botanical extracts made to provide effortless relief from skincare gripes from eczema to KP and everything in between.

We believe in products that work alongside your skin's natural function, rather than against it, by harnessing the full spectrum of gentle and nourishing plant extracts for maximum anti-inflammatory, anti-oxidant, and restorative benefits.

Our products are powerfully packed with nutrient-dense, omega-rich compounds that are meticulously handcrafted and intentionally designed to usher in a breakthrough.

We are 100% vegan, cruelty-free, ethically sourced, and handmade in small batches with all humans in mind.

Formaldehyde Releasing Agents
Phthalates
Silicones
Parabens
Sulfates + Synthetic Dyes
​Nut-Based Oils and Ingredients​



We're clean skincare for the minimalist beauty enthusiast.

We make minimalist essentials for everyday skincare gripes, created by someone who gets it.

The Established was born out of founder Essence Iman's own personal body care gripes. Since her youth, Essence has struggled with Keratosis Pilaris-- a pesky skin condition that caused dry rough patches and tiny raised bumps behind her arms and legs. In response to a lack of options that successfully targeted overlooked skincare gripes, Essence started researching and developing her own formulations and launched The Established with just a modest $200 to get started. Our high-performing personal care products are cleanly crafted with high-performing botanical extracts made to provide effortless relief from skincare gripes from eczema to KP and everything in between.
We believe in products that work alongside your skin's natural function, rather than against it, by harnessing the full spectrum of gentle and nourishing plant extracts for maximum anti-inflammatory, anti-oxidant, and restorative benefits.
Our products are powerfully packed with nutrient-dense, omega-rich compounds that are meticulously handcrafted and intentionally designed to usher in a breakthrough.
We are 100% vegan, cruelty-free, ethically sourced, and handmade in small batches with all humans in mind.
We formulate without:
Formaldehyde Releasing Agents
Phthalates
Silicones
Parabens
Sulfates + Synthetic Dyes
​Nut-Based Oils and Ingredients​

We're clean skincare for the minimalist beauty enthusiast.

The Established

This hydrating face mist works to reduce excess oil and impurities and keep skin dewy, hydrated, and soft.

INDIE Afterglow Tonic

Our multi-functional hydrating mist made of organic Rose and Neroli Water. This skin cooling pick me up is infused with a hydrating combination of thirst-quenching botanical extracts that sooth, purify and illuminate your complexion.

A holy grail vegan body serum designed to treat, heal, brighten, and moisturize some of the most nagging skin gripes. Handcrafted in small batches and made with Evening Primrose, Camellia Seed, Licorice Root and Rosemary Extracts.

Elixa Bath and Body Serum

Our award-winning vegan body serum is handcrafted in small batches with Evening Primrose, Camellia Seed, Licorice Root and Rosemary Extracts to help moisturize, brighten and calm some of the most nagging skin gripes.

Don't worry, it's not greasy. Elixa is formulated to leave skin supple and soft without the residual oily feeling.

A daily body cream handcrafted in small batches to remedy stubbornly dry and crepy skin.

FLORES All Day Cream

A daily body cream handcrafted in small batches to remedy stubbornly dry and crepy skin.

This gentle blend of nourishing plant based oils and rich skin-loving botanicals noticeably improves hydration. Licorice Root + Niacinamide brighten and tone dark spots while Shea + Calendula Butters  provide deep moisture and nourishment minus the constant need for re-application. 

A match for all skin types. 

SCENT PROFILE:
An androgynous floral forward scent with middle notes of citrus.

DIRECTIONS:
Apply all over the body or in areas where increased hydration is needed. For best results, use on dampened skin after showering or bathing.

Best used daily.  

Ingredients: Aloe Barbadensis (Aloe Vera) Water, Citrus Aurantium (Neroli) Floral Water, Butyrospermum Parkii (Shea Butter), Mangifera Indica, (Mango) Butter, Helianthus Annuus (Sunflower) Oil, Calendula Officinalis (Calendula) Butter, Camellia Oleifera (Camellia Seed) Oil, Cetyl Alcohol, Emulsifying Wax,  Niacinamide, Calendula Officinalis (Calendula) Flower Extract, Bambusoideae (Bamboo Leaf) Extract, Sambucus (Elderberry) Extract, Glycerin, Tocopheryl (Vitamin E),  Phenoxyethanol, Caprylyl Glycol, Sorbic Acid, Fragrance.

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FLORES All Day Cream